If you’re trying to establish your eCommerce business, you likely want to sell your products using online marketplaces. Marketplaces like Amazon offer fast and easy fulfillment, while also granting access to a wide customer base. But which online marketplaces are best for new eCommerce businesses? eCommerce Statistics Conducting business today without engaging in eCommerce is… Continue reading What Marketplaces You Should Use to Build Your eCommerce Business
When it comes to selling products on Amazon or any other eCommerce platform, there are several critical factors to stay on top of. One of the most important of these is Amazon inventory management. This is largely because running out of inventory can easily upset customers, hurt the bottom line, and cause potential customers to… Continue reading Best Practices for Inventory Management on Amazon
When new people first begin Amazon selling, it can seem difficult and overwhelming, or perhaps even impossible to compete. Fortunately, this is certainly not the case. While it can take some work and time, it is possible to get Amazon products to a point where they are profitable and competitive in the market. Though… Continue reading Optimizing Your Products on Amazon
Get the latest profitability tips and tricks from Jeff Campbell aiCommerce President Jeff Campbell recently spoke at the Yardline webinar: Leveraging Technology and Sharpening Margins to Navigate Through Industry Headwinds alongside other industry leaders. The webinar focused on how to grow your business despite current economic turbulences and featured speakers from numerous companies. Listen in to… Continue reading Yardline Webinar with Jeff Campbell
eMarketer’s August report discussed economic turbulence and how it is affecting the market and retail media ad spending. Even though the economy has been unpredictable recently, it seems that retail media ad spending and eCommerce ad spending has not been negatively affected by this. It was determined that since 2019, digital retail media ad spending… Continue reading eMarketer Retail Media Ad Spending Forecast
Hear what some of our favorite clients had to say at 2022’s Retail Innovation Conference & Expo (#RICE22). These industry experts offer insight on trends, perspectives, and solutions for going beyond Amazon, tracking competition and defending market share, balancing marketplaces with DTC websites, establishing a brand, looking forward, and more… The world of eCommerce is… Continue reading Inside Perspective from 7-Figure Ecommerce Sellers
What a year 2021 was! According to eMarketer, Amazon represented ~41% of US ecommerce sales in 2021, with Walmart as #2. Amazon also represented 12% of the digital advertising market. Driven by continued ecommerce growth, advertising ROI, growing competition from brands, and increased focus on upper-funnel ads, “the roaring 20s” will continue to expand Retail… Continue reading Five Recommended Ecommerce Priorities for 2022
